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Proposal for Redesigning Informative Business Website Implementing Mobile Layout, SSL Encryption & SEO

Here is a website proposal email offering a redesigning service to a client whose website lacks dynamic layout, HTTPS encryption, and responsiveness. Feel free to reuse this content by editing it as per your specific requirements.


We are delighted to present this proposal for the redesign of your informative business website. As the digital landscape evolves, it’s imperative to keep your online presence fresh, secure, and optimized for both search engines and mobile users. Our proposal outlines a comprehensive website redesign project that includes the implementation of SSL encryption (which is currently showing insecure content errors to the visitors of your website), a dynamic layout, SEO enhancements, and mobile responsiveness i.e. mobile-friendly website.

Observing the limitations and errors of your website, the primary objectives of this website redesign project are as follows:

  1. Secure Encryption and SSL Implementation:
    • Enhance website security by implementing an SSL certificate to encrypt data transmission and establish trust with users.
  2. Dynamic Layout:
    • Create a visually appealing, modern, and engaging website design that aligns with your brand identity and improves user experience.
  3. SEO Optimization:
    • Improve search engine optimization i.e. SEO as well as social media optimization i.e. SMO by implementing on-page and technical enhancements.
  4. Mobile Responsiveness:
    • Ensure that the website is fully responsive, providing an optimal experience for visitors on various devices, including mobile phones and tablets.

Project Scope

SSL Implementation

  • Procure and install an SSL certificate, securing all data transfers via HTTPS.
  • Ensure that all internal and external links, assets, and content are served securely.
  • Configure server settings for optimal SSL performance.

Dynamic Layout

  • Conduct a comprehensive analysis of your brand identity and target audience.
  • Develop a modern and responsive website layout that showcases your brand’s essence.
  • Implement an elegant design to enhance visual appeal.
  • Implement an intuitive navigation structure for improved content accessibility.
  • Incorporate compelling call-to-action (CTA) elements to drive user engagement.
  • Integrate a dominant content management system (CMS) for effortless content updates.

SEO Optimization

  • Conduct thorough keyword research to identify valuable search terms relevant to your industry.
  • Optimize on-page elements, including meta titles, descriptions, headings, and image alt tags.
  • Enhance website speed and performance to align with SEO best practices.
  • Implement structured data markup to enhance search engine visibility.
  • Create an XML sitemap to search engines for efficient indexing.

Mobile Responsiveness

  • Utilize responsive design principles to ensure the website adapts seamlessly to various screen sizes and devices.
  • Conduct rigorous cross-device testing to guarantee a consistent and user-friendly experience.
  • Optimize site load times for mobile users.


The proposed timeline for this project is seven weeks. We will design a new website on a temporary domain for you to check the new and old websites together and once confirmed from your side we will activate your domain on the new website created by us.


The estimated budget for this comprehensive website redesign project is [TOTAL BUDGET]. This includes expenses for SSL certificate procurement, 1 year of fully managed hosting, design, and development work, SEO enhancements, testing, and project management.


Upon completion of this project, your business will enjoy a multitude of benefits:

  • Enhanced Security: SSL implementation ensures secure data transmission, fostering trust among website visitors.
  • Improved User Experience: A dynamic layout and mobile responsiveness enhance user engagement and satisfaction.
  • Heightened Search Engine Visibility: SEO optimization boosts search engine rankings and increases organic traffic.
  • Competitive Edge: A modern, responsive, and secure website sets you apart from competitors.


We are enthusiastic about the opportunity to collaborate with your business on this transformative website redesign project. Our goal is to deliver a secure, visually appealing, SEO-optimized, and mobile-responsive website that will elevate your online presence and drive business success.

Should you have any questions or require further information, please do not hesitate to contact us. We look forward to working with you to achieve your digital objectives.


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